Spam is a big problem for users and companies. Unsolicited emails flood our inboxes. Websites slow down because they are overwhelmed by fake traffic. Finally, online marketing campaigns fail because emails are sent to the wrong recipients. So, what can be done?
Even today, spam is no laughing matter. All businesses need effective and versatile defense to avoid getting blocked on the internet. Fortunately, they can check email address for spam using CleanTalk, and get rid of harmful information left by malicious parties.
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What Happens to Companies That Do Not Check for Spam
Anti-spam systems are crucial for website owners, webmasters, and digital marketers. Despite the rise of instant messaging, email is still the default means of communication with customers. It is used everywhere, from signup confirmations to newsletters to order status updates.
Sadly, your mail list may contain details left by spammers and bots. These parties use non-existent emails or addresses of random people. Using either in a marketing campaign has serious ramifications.
1. If Spammers Leave Someone Else’s Emails
Your messages will be regarded as unsolicited and potentially annoying. Users who did not sign up for your services can act impulsively and simply mark them as spam. As such complaints accumulate, mail abuse prevention systems relay the data to internet service providers, so your IP and address may get blocked. If this does not happen, the marketing emails will still land in the junk.
2. If Spammers Leave Fake Emails
Did you know that around 30% of addresses used for spamming are fake? Companies that send out messages to them get blacklisted. All mass mailing campaigns are monitored closely, and this result is highly likely.
As you can see, the upshot is the same. It does not matter if the email is real or not. In the first case, you get blocked because of individual users. In the second case, you get reported by automatic systems, and your IP ends up on the blacklists.
Either way, marketing becomes a waste of money. Real clients do not receive notifications from your brand. Even password recovery emails will not go through! Spam is bad enough to cause a dip in your bottom line, so take measures to prevent it.
Three Best Methods
The easiest way to weed out spammers is by installing a special anti-spam plugin. This guarantees verification in real-time. Another effective method is bulk verification. Here is how it works.
- Your list of emails is checked against the provider’s database.
- The system tells you which of the addresses do not exist, and which have a spam status.
Bulk checking is extremely useful for businesses that need to contact hundreds or thousands of customers. Fortunately, it is not necessary to check each address manually.
Finally, you can use the API method. This tool may check as many as 1,000 emails per call. It does not rely on the provider’s database, and it performs SMTP checks for emails that are not found in it.
