Strategies To Help You Grow Your TikTok Account in 2020

2020 is the year of managing multiple platforms to engage with as many users as possible. A recent survey conducted showed that users across Facebook, Instagram, snapchat and TikTok all use the platforms for different purposes and each serves a particular needs, with evidence showing that TikTok was used to engage with communities, like-minded people and for authentic representation of daily life, but if you are already spending time growing your other accounts, how can you grow your TikTok account simultaneously? Don’t worry, we can help.


Automation does exactly what it says it’s going to do – it automates actions on your behalf to reduce the time spent undertaking these actions manually. There is a plethora of automation tools online, each with various unique selling points. Fundamentally, you want a tool that you can configure to match the demographic and community that you want to engage with down to the micro level, such as interests, ages range, gender and location as against just separating your market based on gender. The more accurately you configure your TikTok bot, the better the results will be. The tool will then go and engage with your targets on your behalf, by following similar accounts, liking posts and even commenting. The more you engage with other users, the higher the likelihood of them returning the validation.

Purchasing Genuine Followers

A good way of growing your follower number is by simply purchasing followers, but you need to make sure that they are real, active users. Users across all platforms can easily spot an account that has simply bought followers as the engagement to follow correlation will be low, which is why you need real and active users. The more genuine followers you have, the higher the engagement rate will be, which in turn will increase your accounts reach, authority and social standing amongst its peers. It can be easy to fall into the trap of purchasing large volumes of followers for a low cost, but all this will do is make your account less visible as TikTok will punish you for your actions, as your engagement rate will still be reflective of an account with a low follower number.

Organic Growth Services

If you want a totally hands-off approach and simply don’t have the time to configure tools or research platforms that provide genuine followers, an organic growth service may be the option for you. All you will need to do prior to utilising such a service is a detailed assessment and evaluation of your target market before you hand off all aspects of account growth to the service. Your dedicated account manager will then build your TikTok account from the ground up based on the information you have provided and you can get back to creating high quality content that reflects you, your market and the community that you want to embed your account in. You can expect to see growth increase slowly but steadily, organic growth is a long-term strategy rather than one that gives you instant results, but it will provide you with a loyal following that meets your targeting requirements.

Final Thoughts

There is no one size fits all when it comes to TikTok growth, some users are happy configuring their own tools to maximise their accounts, whereas others want to hand off all aspects of account management to an organic growth service so they can concentrate on other aspects of their social media presence. Whichever method you chose, make sure it is a realisable and trustworthy organisation who will maximise your exposure without damaging the validity of your account. 

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